While talking with the guys working inside Viero I was watching their logo, and it had blue and red accent, then whilst walking in their facilities I noticed that the machines always had a touch of blue, so I pitched them the idea of carrying the red from the logo to the photos, to be as coherent as possible with their brand identity. You can appreciate the result by scrolling down this page.

Date

April 2025

Role

Industrial Photography, Creative Direction

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